StartingOverNow.com
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Transform Corporate Culture for an
Increased Bottom Line
Corporate Culture is a harmony of people coming together for a
common purpose – their communication with each other, how they
manage their time and energy, the way they organize their work, and
the way they are led.
Leaders communicate values – the things that really matter to us,
ideas and beliefs we hold special so that we may gain clarity and
focus for consistent decision making.
Values shape decisions – mutual trust and respect, integrity,
empowerment, strong work ethic, fun, open process improvement,
transparency.
If the Values of an organization are not consistently defined,
articulated and continually reinforced by its Leaders, a Culture of
cynicism and mistrust evolves. The results of this are decreased
productivity, lack of accountability, limited engagement, deficient
work ownership. And ultimately a reduction in the bottom line.
If you are not sure if your company has this problem, ask yourself
this question:
Is your revenue what you’d like it to be? Are the employees
producing in the same way as if they owned the business? People
make or break organizations. And they can create productive
cultures based on integrity, teamwork, and results that breed
customer loyalty. Or they can function under the radar screen
fostering a culture of underperformance. Is your company where it
could be? How much is that costing you?
A Culture of Accountability provides a positive work atmosphere for
both employees and executive management because everyone
shares in the company’s success – everyone owns it. Accountability
does not mean that when something goes wrong you look for
someone to blame. It comes from appealing to their desire to
contribute something meaningful and empowering people to make
a meaningful difference. It inspires their true desire to be
successful. True accountability must be developed from within, and
cannot be imposed. For this reason, sales commissions and
bonuses are an effective way of rewarding accountability, but a poor
tactic to create it.
Productivity in a corporate culture is often hampered by
procrastination. Procrastination feeds a common human desire –
Drama! Indeed procrastinating brings on undue stress and anxiety.
But the thrill that comes from completing the task at the last minute
brings a greater high than simply completing an otherwise
mundane task on time. Where is the fun in never testing yourself or
realizing your potential to perform on an exceptional level? The
problem is that these short-lived thrills, however, do not out weigh
the feelings of guilt and powerlessness that precede and follow the
work.
In order to control procrastination, you have to be willing to anticipate
the payoff first and translate that feeling into the present instead of
transferring it to the future. You have to be able to feel the part of the
experience that’s superficially positive in the present – the relief in
the completion, because that’s what compels you to keep
procrastinating for greater drama! Repeatedly allow yourself to
envision the relief and accomplishment you would feel if the project
were complete. Run this feeling over and over in your mind when
you are putting off work that you could begin today.
The next time you find yourself procrastinating, ask yourself
these questions:
1) Where in my life am I bored and long for drama or excitement?
2) What does procrastinating allow me to feel that is positive?
3) How can I recreate that feeling now and not wait for it to occur later
after much stress and anxiety?
Do the people in your organization need an opportunity to
communicate what they can’t or don’t accept or acknowledge about
their organization’s personality? Start those conversations now!
Follow Mary Lee on Twitter at StartingOverNow.
For the FREE Worksheets: “Change – Here’s How!” and
“Overcoming Adversity is an Every Day Slice of Life?” go to Mary
Lee's web site at: http://www.startingovernow.com/Articles-and-Tip-
Sheets.html
Mary Lee Gannon is a cultural turnaround and leadership expert
who went from being a stay-at-home mother with four children and a
successful husband living a country club life to the reality of a difficult
marriage, divorce, homelessness, and welfare. As a national guest
speaker she demonstrates turn-around strategies that transform
corporate cultures and took her from an earning capacity of $27,000
to the president and CEO of a hospital foundation. Her book
“Starting Over – 25 Rules When You’ve Bottomed Out” offer hands-
on strategies to reroute your path. Visit her Web site for a free e-
book. Sign up for her free e-newsletter at info@startingovernow.com.



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